Illustrations provide an initial insight into what a product could look like later on. Illustrations can also serve as a template for creating a mascot from initial ideas. Illustrations visualise the thoughts of our designers and show our customers in which direction the later implementation will go. Illustrations are primarily graphics or images that have been drawn or added to with drawings. They are intended to make facts and ideas quickly comprehensible. Things are visualised.
We usually start with a hand-drawn illustration. This can later be expanded and converted into a vector file using a computer. This file can later be converted into a 3D object, which greatly expands the possible applications.
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Illustrations are traditionally drawn by hand, but depending on the application, we also create vector graphics from the outset. Illustrations can be used to visualise complicated processes and facts. Processes are also depicted or initial views of figures, buildings and even products.
Initial sketches of ideas can be visualised in this way and serve as a basis for meetings and further planning. Icons are a classic type of illustration. These help the user to quickly find their way around a website, for example. You probably have the small handset in front of a telephone number or the envelope in front of an e-mail address as an icon in mind.
Editorial illustrations complement texts in journals, textbooks, children's books, magazines and other publications. A logo can also be an illustration.
