We take care of
your social media channels ... from set-up to content maintenance

Social media - Facebook, Instagram & Co.

In addition to traditional media channels, we also offer our customers a modern and effective way of product placement. Leon Jakobsmeyer will be happy to advise you on the possibilities of influencer marketing and social media topics. This new marketing channel is an ideal complement to traditional media.

New target groups, expiring communication models and the passage of time require a rethink of strategies and the expansion of existing communication channels.

Social media has long since ceased to be an incidental addition to corporate communications - rather, it offers a future-proof tool that opens up completely new possibilities.

No other tool can be used to communicate in such an emotional, target group-orientated, authentic, measurable and, above all, cost-effective way. The enormous potential for interaction with the community through views, likes, comments and many other factors represents an unprecedented multiplier. The result is exponential growth of the community. Compared to conventional media, the fast-moving world of social media has a clear advantage: the customer and the community are always up to date, no matter where, without delay.

Innovative companies that dare to take the step towards modernity today are the winners of tomorrow. While the conservative competition will first have to build up a community in the future, these leading companies are already broadly positioned and can boast a lively, strong and emotionally connected community on all social media channels.

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Complete support
Building your social media presence
Transparent analyses of marketing measures
You have a direct contact person

Content maintenance
Controlling
Effective and cost-efficient marketing approach
Reaching many target groups

The risks and disadvantages that this segment harbours are a lack of specialist staff and therefore unprofessionalism, a lack of knowledge about social media algorithms and miscommunication - all of which can lead to damage to your image.
This is where we come in as an expert service provider and offer our customers an all-round service: from content creation to the realisation of a social media campaign.

What exactly do we do?

Firstly, we focus on planning the site or a marketing campaign. We then create the corresponding content, which consists of photos, texts and videos. It is important to create a production plan. This helps to visualise processes and define a schedule for publications and marketing measures. An important point is analysing the target group. This can be done using a hashtag analysis; the age of the target group, demographics and interests help to ensure a precise and targeted approach.

You receive regular analyses so that further planning is based on facts.

LinkedIn & XING

Portals such as LinkedIn and XING offer an ideal opportunity for companies to maintain existing business contacts and make new national and international connections. The LinkedIn platform in particular has developed positively in recent years. You have the opportunity to build up your own network and search for target groups. Find appropriate interest groups in which you can publicise your products and services in order to attract as much attention as possible.
The portals offer you excellent opportunities to search specifically for interested parties, companies and direct contacts. RLS will show you how you can establish a personal presence in the respective portals, what is required for this and how you need to maintain these areas.

Make an appointment with our experts, who will show you what opportunities these portals offer for your company. You will also learn about the effort required to maintain such a platform. And we will discuss whether it is worth doing this in-house or whether it makes more sense to outsource it. Of course, there is also a hybrid solution: if you use your own CRM system, for example, data can be transferred directly from the portals to your CRM via an interface.